IHC 2017: Behind the Scenes with Melton Trading Co.

Melton Trading Co.
April 21, 2017

Once again, the InterChurch Holiness Convention in Dayton, OH was a great experience for the Melton Trading Co. team.  This annual event is where we first got our jump start as a business, and it is always great to be back.  In addition to being our largest exhibition of the year in terms of sales, it is also a wonderful place to reconnect with friends and customers who have supported us over the years.

Setup on Monday evening came off without a hitch, and in short order we were ready for the crowds to start rolling through over the next several days.

This year was the first time we sold our new French roast coffee, and the reception by customers was great!

Prepping the dispensers for three days of free coffee samples.  When exhibiting on a show floor, ready access to things like fresh water (especially when you need it) isn’t always possible, so we’re sure to come prepared.

Coffee and conversation go hand-in-hand, and while the booth can get crowded, we always take time to chat.

Locked, loaded, and ready to go!

One of the best parts about events like this is being able to see the look on people’s faces when they try Elevation coffee for the first time!  When they step into the booth, some are excited, some are skeptical, but they all leave happy.

Thank you so much to everyone who attended the event and stopped by our booth.  For all those we were able to see (and those who weren’t able to make it), we look forward to seeing you next year!

Stay caffeinated, friend!

Home / Coffee News & Updates / IHC 2017: Behind the Scenes with Melton Trading Co.
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